INFORMATION SUPPLIED BY THE CHRYSLER HISTORICAL SOCIETY
Address: Daimler Chrysler Corporate Historical Collection CIMS 410-11-21, 12501 Chrysler Freeway, Detroit MI 48288, USA
Note that the service isnt free: $50 for three photocopies, and you can only get strictly limited information from the card , not even decoding of the data plate. The main object is to learn the name of the dealer to whom Chrysler sold the car, in the hope of getting further information from that dealer or his employes at the time if either survive.
Copy of the factory data card.. Information from the punch card was used to stamp the data plate that is fastened to every car.
At the top, under "Dealer," is the code of the agency that received the car. It was 9412, standing for Broad Way Motors of Philadelphia. The agency got the Imperial Feb. 2, 1957 (see lower on the card). Thanks to Tony Rinaldi of the Chrysler 300 Club, I learned that the agency no longer exists, its affairs having devolved on Brandows Fairway Chrysler, 900 Old York Road, in Jenkintown PA 19046-1599, a northern suburb of Philadelphia. A member of IML (Imperial mailing List), Dieter, who lives not far away, kindly offered to go inquire at the Brandow dealership. Heres his letter:
So for now I cant find what I hoped for, the name of the
cars first owner. Thanks anyway to Tony, Dieter and John.
READING THE DATA CARD (see also my cars data plate and factory option codes)
This punch card is the original ID document for my car. From the Order and Production Card, as Chrysler entitled it, one can extract factory-installed options, paint colors, date, even the key numbers! Information was drawn from the card to stamp the metallic data plate fastened under the hood. Code decipherment isnt obvious but I found the key to it. Punched holes are on a line corresponding to a digit, 0 through 9. One can thus read all the numbers, or the last digit alone when the previous ones are supplied (special equipment numbers in red). Certain codes occur twice on the card, once written out, in another place punched (e.g., "dealer code," "item," "trim" etc.)
In the case of my car, the option or special equipment codes on the card and on the data plate agree except in two instances: code 355 is not on the data plate as it should be (my car was in fact equipped with the heavy-duty generator), and the data plate correctly gives code 224 for the cars original green convertible top, whereas the card says 221.
I cant translate several of the codes on this card: 401 = drive, 232 = gear ratio, 241 = sold car, 464 = motor code. And all the codes on the third line are a mystery to me 220, 274, 285, 389 etc. If any reader knows what they mean, Ill be happy to have the answer.
data card codes:
from Dick Woodside: Based on some Cadillac material I
have, I can tell you that a (241) "sold car" or a "sold order" refers to
a dealer's order for a car which the dealer has already sold to the retail
customer. In other words, the customer has already ordered this car from the
dealer and the dealer is now ordering this car to fulfill the dealer's sale to
the customer. In contrast, a dealer could be ordering cars to hold in the
dealer's inventory, in other words, to put the cars on the dealer's lot and
offer them for sale.
Thanks Dick !
Mopar, Chrysler, Dodge & Plymouth are registered trademarks of Chrysler Group LLC Chrysler Imperial France is in no way affiliated with or sponsored by Chrysler group.LLC